Ridge Theatre - Vancouver BC : Newpageadrates

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The Ridge Theatre Program Guide has been a fixture on Vancouver’s cinemascape for over 20 years; every six weeks a new edition is printed, showing our large and loyal customer base “what’s on” at the Ridge in the coming weeks. Voted Vancouver’s #1 Second-Run Theatre by the readers of the Georgia Straight for the third time this year, we offer something for everyone, from Hollywood blockbusters to quirky foreign and art-house films, and our Program Guide tells customers all about it. Featuring capsule reviews and movie stills, the large, easy to read program is not only a resource for showtimes but also an interesting read in and of itself.

Our large-format Program Guide is printed on 17x22” paper, with movie listings on both sides. Our run is 40,000 copies, of which 12,000 are distributed free at the Ridge Theatre. The remaining 28,000 copies are distributed free throughout Greater Vancouver to over 500 locations including coffee shops, video stores, restaurants, book & record stores, movie theatres, and other public spaces, including all branches of the Vancouver Public Library. Heavily saturated areas include the UBC Campus, the Broadway and 4th Ave. areas, North & South Granville, Robson St. & the West End, Granville Island and Commercial Drive.

Advertising in the Ridge Program Guide offers a unique and inexpensive opportunity to reach young, affluent Vancouverites. Typically the Program Guide is snapped up early in the schedule, and is kept on hand for the full six-week run. Everyone knows somebody who has the Ridge Program stuck to the fridge or a bulletin board! During this time the schedule (and your ad) is usually looked at on a daily basis, and most often by more than one person.

You do the math - 40,000 FREE copies, six week shelf-life and daily exposure, all for rates that are incredibly low. It all ads up to one of Vancouver’s best advertising values!

40,000 copies of the Ridge Program are distributed FREE to over 500 locations in Greater Vancouver including coffee shops, video stores, restaurants, book & record stores, movie theatres, and other public spaces, including all branches of the Vancouver Public Library.
The program is in effect and in use on a daily basis for over six weeks, allowing for repeated, long-term exposure for your ad.
Our customers typically pick up the program early and keep it handy for the full six-week run, again affording excellent, repeat exposure.